COLLEGE ATHLETES
Collegiate Representation
The landscape of college athletics has changed dramatically in recent years, particularly with the advent of Name, Image, and Likeness (NIL) rights and increased commercialization of college sports.
As the industry grows, college athletes find themselves in a complex, fast-paced environment where their name, brand, and performance are now lucrative commodities. This shift has created a pressing need for professional representation. M23 Media Agency now offers essential support to athletes navigating the new world of NIL deals, media relations, contract negotiations, and more, while ensuring their legal and financial well-being.
HERE ARE (5) THOUGHT-PROVOKING QUESTIONS ON WHY COLLEGE ATHLETES SHOULD CONSIDER USING AN AGENT FOR MANAGING THEIR NAME, IMAGE, AND LIKENESS (NIL) RIGHTS:
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College athletes may lack the legal knowledge necessary to navigate complex contracts, which an experienced agent can help with.
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The agent can ensure that deals do not violate NCAA regulations or any state-specific NIL laws, minimizing the risk of penalties.
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An agent’s expertise can help athletes negotiate better contracts and identify high-value opportunities.
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Agents can offer long-term strategies for brand development, which goes beyond individual NIL deals and focuses on career-building.
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An agent can ensure that the terms of the contracts are fair, transparent, and financially beneficial for the athlete.
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